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Yahoo! Travel: Interactive Banners

Yahoo Thermo AdRussian Ad

My teams and I did every kind of online travel ad imaginable within the 30k format proscribed by Yahoo!’s guidelines, from static banners with exotic pictures and direct headlines like “Find Your Ideal Trip Now” to interactive ads aimed at increasing awareness. Here are two favorite interactive ads for Yahoo! Travel, “Thermo” and “Hotel.”

Agency: Ogilvy SF